Maverick Fitness, who owns 35 Orangetheory® Fitness studios in North Texas, makes it a priority to give back to the communities they serve. In 2017, Maverick Fitness created OrangeLove, their non-profit initiative where one charity is chosen monthly to be the recipient of a cash donation. Orangetheory Fitness members are encouraged at the end of each class to check in on social media, tagging the charity to help create social awareness. Maverick Fitness then donates up to $5,000 to the charity of choice that month. Since creating the program Maverick Fitness has given $210,000 to non-profits in the area. The total donations for 2023 will be $60,000.
“The Adaptive Training Foundation and Orangetheory Fitness share a culture of inclusion, empowerment and community. With Orangetheory’s support, ATF will be able to extend its cost-free programs to individuals in need of redefining their life.”, says David Vobora, Founder, Adaptive Training Foundation.
“Community and service is part of our core company values and we are honored to partner with local non-profit organizations year after year. The OrangeLove program is one-of-kind and we look forward to enriching the community we serve.“, says Shane Adams, CEO Maverick Fitness.
“Special Olympics Texas could not be more grateful to partner with Orangetheory Fitness for it’s OrangeLove campaign in 2023, along with all the other ways Orangetheory Fitness continues to expand inclusivity in their culture and their communities. We look forward to building upon inclusive fitness classes between OTF members and SOTX athletes for a 3rd consecutive year, raising funds to support local programs and health initiatives for individuals with intellectual disabilities.”, says Dalton Hill, Regional Executive Director, Special Olympics Texas.